If you’re planning to sell your home, you’ve probably come across two popular platforms: 72SOLD and Houzeo. Both services promise to simplify the selling process, but they operate quite differently. In this article, we’ll dive into “72SOLD reviews Houzeo“ to compare their features, pros and cons, and real customer experiences to help you decide which one suits your needs best.
What is 72SOLD?
A Fast-Track Home Selling Program
72SOLD is a home-selling program founded by real estate broker and attorney Greg Hague. It claims to sell homes within eight days or less by using an aggressive marketing and pricing strategy. Unlike traditional listings, 72SOLD creates a competitive bidding environment to drive up home prices.
How Does 72SOLD Work?
The process with 72SOLD is designed to be quick and simple:
- Initial Consultation – Homeowners submit their property details, and a 72SOLD representative conducts a quick evaluation.
- Pricing Strategy – Based on market conditions, they suggest an optimal price for your home.
- Marketing Push – A high-intensity, eight-day marketing campaign is launched to attract potential buyers.
- Showing Period – Buyers are invited to view the home during a short, 90-minute window, creating urgency.
- Offer Selection – Sellers review multiple offers and choose the best one.
- Closing Process – Once an offer is accepted, the transaction moves toward closing on the seller’s preferred timeline.
Pros of 72SOLD
✅ Fast Sales – Homes are often sold in a week or less.
✅ Competitive Pricing – The bidding process can result in higher offers.
✅ Minimal Showings – Only one major showing event is required.
Cons of 72SOLD
❌ High Commission Fees – Sellers still pay around 5-6% in real estate agent commissions.
❌ Pricing Concerns – Some homeowners report being advised to list at a lower price than expected.
❌ Limited Availability – The program isn’t available in all areas.
What is Houzeo?
A DIY, Flat-Fee MLS Listing Service
Houzeo is a technology-driven platform that helps For Sale By Owner (FSBO) sellers list their homes on the Multiple Listing Service (MLS) without hiring a traditional real estate agent. It allows homeowners to take control of their sales while saving thousands on commissions.
How Does Houzeo Work?
Houzeo simplifies the home-selling process with these steps:
- Choose a Package – Sellers select from flat-fee MLS listing packages, starting at $199.
- Create a Listing – Homeowners enter property details and upload photos online.
- MLS Exposure – The property is listed on Realtor.com, Zillow, Trulia, and other major sites.
- Offer Management – Sellers receive and negotiate offers directly through Houzeo’s dashboard.
- Closing Process – The platform provides tools to help complete the sale efficiently.
Pros of Houzeo
✅ Lower Costs – No listing agent commission, just a one-time fee.
✅ More Control – Sellers handle pricing, showings, and negotiations themselves.
✅ Wider Exposure – MLS listings get more visibility than a typical FSBO listing.
Cons of Houzeo
❌ More Work for Sellers – Since it’s a DIY platform, sellers must manage the process themselves.
❌ Agent Communication Issues – Some buyer’s agents are hesitant to work with FSBO sellers.
❌ Add-On Costs – Premium services like contract review and negotiation assistance may require extra fees.
72SOLD vs. Houzeo: Which One is Right for You?
Choosing between 72SOLD and Houzeo depends on your priorities as a seller.
Go with 72SOLD if:
- You want a quick and hassle-free home sale.
- You’re okay with paying standard real estate commissions (5-6%).
- You prefer a structured process handled by professionals.
Choose Houzeo if:
- You want to save money on commissions.
- You’re comfortable handling showings, negotiations, and paperwork.
- You want MLS exposure without hiring a full-service agent.
Real Customer Reviews: What Sellers Say About 72SOLD and Houzeo
72SOLD Customer Feedback
Many homeowners appreciate 72SOLD’s fast and easy process. Some have received offers above asking price, thanks to the competitive bidding strategy.
However, others have reported pricing concerns and commission fees as downsides. One reviewer stated,
“They promised a higher price, but the offer I got was lower than expected.”
Houzeo Customer Feedback
Houzeo receives praise for its cost savings and user-friendly platform. Sellers like having full control over their listing and offers.
One customer shared,
“I saved over $10,000 in commissions! The platform was easy to use, and my house sold quickly.”
However, some sellers struggled with negotiations, as they didn’t have an agent to guide them.
Final Thoughts: Which One Should You Choose?
Both 72SOLD and Houzeo offer unique advantages. If you value speed and convenience, 72SOLD might be the better choice. But if saving money is your top priority and you’re comfortable selling FSBO, Houzeo is a great option.
Ultimately, your decision should be based on how much control, cost savings, and assistance you want in the home-selling process.
Would you choose 72SOLD for a quick sale or Houzeo to maximize your profits? Let us know your thoughts!
